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SUCCESS STORIES / ALLTECH

MARKETING

"Women in agriculture" , stories to show that the agricultural industry is not only for men.

Alltech is an American company, based in Nicholasville, Kentucky, that develops agricultural products for use in livestock and agricultural crops, as well as products for the food industry.

The headquarters of this company in Mexico, wanted to make a social responsibility campaign in which you could see the inclusion and growth of women’s participation in their work teams, both in the field and in other areas, then it was born: «Women in agriculture».

What was Alltech's challenge?

Zoo Inc. solution.

We proposed to conduct interviews from home with prominent Alltech women.

We drew up a plan with objectives and deadlines.

We designed a questionnaire 

We edited the recordings and shaped each story so that it could be published in their media.

The results

Several interviews were conducted in which the Latin American audience will be able to learn more about the women who perform different tasks within the company.

Check their website here!

Goodbye to boring campaigns that don't make you feel any emotion! Well, we know how to make you connect with your audience with more emotional, well-crafted messages that meet your objectives. Join the agricultural companies that do care about their communication and contact us. Tell us what you have in mind and how we can help you!

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We will be happy to assist you, please contact us via WhatsApp.

We will be happy to assist you, please contact us via WhatsApp.