Altiara is a Mexican company, located in Mexico City, that specializes in natural organic inputs and plant nutrition.
Due to the Covid-19 pandemic, this company wanted to position its social networks to be closer to its customers.
He wanted his Facebook account to have interaction and attract new customers and his Instagram account to have more followers and attract new prospects.
Although their Facebook account had 20,890 followers, there was little or no interaction.
They had no comments, no people wrote to ask about the products, no prospects that could be channeled to the sales department.
Their Instagram account was stagnant, they were not increasing their followers, there was no interaction either.
Thanks to the strategy we formulated for their social networks, in which all content was designed with the target market in mind, several goals were achieved, such as: